Your Post-sale (Aftermarket) Service Has Become an OEM's Greatest Differentiator

A brand only exists in the mind of people who have expectations or experiences with a business and its products.

Customer Spend Analysis: Definition, Prediction, and Calculate Spend

What is customer spending analysis? Here's how to predict future customer behavior and calculate and increase customer spending.

Harnessing the Science of Brand Storytelling to Drive Business Growth, Build Customer Loyalty

The most astute organizations are committed to applying the science of storytelling to their everyday communications to outdo their competitors, drive business growth, and foster customer loyalty.

澳门真人娱乐赌博_靠谱:Tiered Segmentation and Service Selling

In B2B, customer needs are not as straightforward as they appear.

Selling on Walmart vs. Amazon: What's the Difference?

You'll need to understand the key differences between them, as well as each site's strengths and weaknesses, to choose the right one to sell on or work with. Here's what to know.

Focusing on Personal Relationships Will Damage Sales, Handicap Growth

Being customer-centric can be good or bad depending on how that concept is defined.

澳门真人娱乐赌博_靠谱:What to Do When Competitors Undercut Your Prices

When a competitor undercuts your company's pricing structure by offering products and services at a lower cost, it's often your sales team that feels the pressure.

Learn how to understand the industrial buyer's behavior and buying journey to meet their needs, win more long-term business, and grow your revenue.

Industrial marketing is known as B2B (business-to-business marketing). What industrial marketing examples are used to promote manufacturers?

Looking to grow your textile manufacturing company? Here are ways to promote your fabrics and textiles business and get more customers online